
What I loved about the post was that it went a totally different direction than I thought from the title. Here's a short excerpt to explain.
Someone came up with the idea for this sketch simply because they paid closer attention to (Don’t Fear) The Reaper than most everyone else. It’s the same with copy… the copywriter who digs deeper into product research and the mindset of the prospect often finds the gem that others don’t see, which leads to a killer promotion.My first thought was that the post would be about maximizing the cowbell - the attention grabbing noise. But it wasn't, it was totally about someone who paid closer attention to (Don’t Fear) The Reaper, heard the cowbell and saw the potential for a hilarious bit. Now, I'm not posting this on the wrong blog, I promise, I'm going somewhere with this.
The secret to a captivating faith is the same thing. More cowbell.
To me "more cowbell" means -
Not just skimming the Bible, but really reading, paying close attention and seeing something meant just for me.
Paying attention to people, to relationships, digging deeper into those I love and finding the hidden things to maximize in them. And also doing that for myself.
Jesus is the master of finding more cowbell in people. He saw the potential in Peter immediately.
And he brought him to Jesus. Jesus looked at him and said, "You are Simon son of John. You will be called Cephas" (which, when translated, is Peter ). Matthew 1:42